Relationship Management

In yet another powerhouse interview, CEO Steve Benson hosts sales leadership veteran Alice Kemper, who reveals her "secret three actions" for sales managers aiming to hit quotas without the burnout. Drawing from 36 years of trailblazing - from teaching to managing dozens of reps at American Greetings - Kemper shares battle-tested tactics on coaching, analytics, and motivation. In this article, we've taken Kemper’s interview and boiled down her wisdom into five actionable insights, blending the core trio with ride-along extras and sales psychology gems, so you can implement them tomorrow. Afterwards, if you’d like to listen to the full…

Finding a balance between motivating and micromanaging your sales team can be a challenge as a sales manager.  Overcoming this is essential to ensure your team stays on target while avoiding the pitfalls of excessive oversight that can hinder sales growth. Fortunately, you can rely on sales management software to amplify your impact and streamline operations. Every great sales manager, and their sales team, can benefit from a variety of different software that include CRM tools, communication tools, route planning tools, and much more.  I’ve researched the best sales management software on the market today, while also personally speaking to…

While it’s crucial that all B2B entities understand the importance of customer retention, not every one of them does.  I remember seeing a recent office exchange between a newly graduated salesperson and his veteran sales manager. The sales manager, let’s say his name was Michael, had asked the new salesperson, let’s say his name was Ryan, to share if business school had taught him any useful sales tips.  Ryan: Is it cheaper to sign a new customer? Or to keep an existing customer?  Michael: Uh… it’s equal.  Ryan: It is TEN TIMES more expensive to sign a new customer.  Michael:…

Sales managers are the driving force behind the success of all sales organizations, making it an exceedingly in-demand and rewarding career. However, it’s important to understand that the role can be very demanding and stressful. According to a survey conducted by HubSpot, 68% of sales account managers describe their lifestyle as “challenging”.  Well what does a sales manager do that is so challenging? As a sales manager, you’ll be responsible for meeting quotas, keeping your team accountable, and inspiring and coaching your team. There’s rarely a slow day in this role.  To succeed as a sales manager, you need the…