Sales Trends

Salespeople are always looking to adopt innovative solutions that will allow them to gain an edge over their competitors and meet growing customer expectations.  The latest way they can do that is through Artificial Intelligence (AI), a transformative force that in recent years has reshaped the way sales teams operate.  HubSpot’s Smarter Selling with AI study showed that 60% of salespeople are already using AI tools as part of their overall sales strategy.  AI is not merely a buzzword anymore; it is an imperative strategic sales tool for those looking to boost sales performance, enhance customer experiences, and stay ahead....

Analytics and sales metrics have seen a rapid rise in usage in the past decade thanks to increasing technological advances and innovative digital platforms.  Salespeople now have access to a wealth of information and data about their customers, products, and sales processes.  For the modern thinking salesperson, this data can be harnessed to drive sales and improve overall sales performance.  If you’re looking for ways to do this, we are going to explore 6 proven data-driven sales strategies that modern salespeople can use to boost their bottom line and stay ahead of the competition. Let’s check them out! ....

Upselling and cross-selling are two powerful B2B strategies to improve your sales revenue and build customer loyalty. Both strategies are applied (mostly) to existing customers to generate further sales. If your brand offers an extensive range of products or services that your customers are unaware of, upselling and cross-selling can be a brilliant way to generate that additional revenue. However, many sales representatives struggle to effectively leverage these techniques. If you are new to the concept of upselling and cross-selling, you have landed in the right place. Here, we will give you the inside scoop on upselling and cross-selling so....

The world of selling is always evolving. From the barter system all the way to TikTok Live, it has gone through radical changes.  Selling on social media is a trend that has taken off in recent years and sellers are successfully leveraging this to their advantage on platforms such as Facebook, Instagram, TikTok, and LinkedIn.  This latest method of selling goes by the name of Social Selling.  In a world dominated by social media, salespeople are finding that implementing social selling strategies into their sales process can reap massive benefits.  So let’s jump in and take a look at what....