CRM

Look at these stats: "73% of people point to customer experience as an important factor in their purchasing decisions." "Companies with customer experience-led growth strategies yield a 5-10% higher wallet share than companies without." These are only two of many statistics proving that providing a good customer experience is a must for sales.  Part of ensuring a good customer experience is maintaining good relationships with your customers.  In other words, if you want to sell, you need to know how to build, manage, and nurture customer relationships.  How?  Enter CRM data analysis.

One of the best things about Salesforce is that there are literally thousands of different sales tools you can integrate with.  However, the Salesforce State of Sales report did highlight a significant issue: sales reps are literally drowning in too many tools. Without careful organization aligned with your sales team's processes, an excess of tools can hinder rather than aid productivity. So we’ve gathered the 27 best Salesforce integrations for sales teams here, breaking them down into specific categories so you can find the best ones to add to your sales tech stack. Let’s read on to find out what....

A CRM, although a vital piece of software that every forward-thinking sales team must now possess, can come with its challenges. It can be a costly investment for start-ups or small enterprises. There can be issues with integrations, and at times there can be a steep learning curve for sales reps who have never used one before. With that being said, the first step to overcoming these CRM challenges is to understand them. Here, we’re going to explore some of the most common CRM challenges that your sales team may face and offer feasible solutions that will set a solid....

A B2B Customer Relationship Management (CRM) system is a vital tool that every field salesperson working in B2B sales needs to possess. By providing an easily accessible database of important customer information, a B2B CRM not only serves as an effective tool for storing this info, it can serve as the perfect catalyst for driving revenue growth for your sales team. In this detailed and complete guide to B2B CRM, we’ll delve into what exactly a B2B CRM is, strategies you can use to ensure optimal performance, and a few of the top B2B CRM software available on the market....