Psychology

Mark Bowden: Sales Success Through Body Language & Nonverbal Communication
Mark Bowden: Sales Success Through Body Language & Nonverbal Communication As a sales professional, if the expert behind the acclaimed TED Talk on the importance of body language also had plenty to share on the subject of nonverbal communication in sales, you’d want to absorb and apply everything he had to say, right? That’s how we felt too, as Steve Benson sat down with Mark Bowden for an eye-opening discussion on how to level up your sales process by simply understanding and harnessing body language better. Voted the world's top body language professional, Mark Bowden shared game-changing tactics drawn from his work with Fortune 500 CEOs and G7 leaders…
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Unlocking your Social Brain to Grow Sales
Unlocking your Social Brain to Grow Sales How can we increase our social awareness to interact with others in a more efficient, inspirational and influential way? In today’s interconnected world, collaborating well with other people is an increasingly important skill. One way of thinking about our social interactions is to use the SCARF Model, which can help us make those interactions more successful. David Rock’s SCARF Model is a summary of important neuroscientific discoveries about the way we interact socially. The model is built on three central ideas: 1. Your brain treats social threats and rewards with the same or even greater intensity as physical threats…
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