Month : March 2016

When it comes down to selling, having empathy is one of the most important skills to have if you want to increase sales and build better relationships with your customers. Developing empathy in sales will give you a better understanding of your customers’ needs, their motivations behind using your products and services, and the way they want to be treated by you and your company. This is a surefire way to improve your business relationships and provide your customers with top-quality service.  As a result, you will be able to put yourself in your customers’ shoes and treat their problems…

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The job of a medical device salesperson is not an easy one. The products you sell are complex, you cover large territories and sales cycles can take forever due to elusive decision makers. Your job also requires always being up-to-date with the newest technological advances and maintaining deep knowledge of healthcare legislation. Hospitals are usually your main buyers. They’re also large, complex organizations where buying decisions involve several people in different roles, like physicians, financial analysts, or administrators. Interdepartmental decision-making helps hospitals save time and money in the long run. In the past, your job was to convince just the…

Make every moment count To really crush it in sales, whether to close out the year on a high note or to consistently perform at your highest level every day, you have to make every moment count. The following is from Ernest Hemingway's classic book "For Whom The Bell Tolls:" “Today is only one day in all the days that will ever be. But what will happen in all the other days that ever come can depend on what you do today.” I like to modify that to say “But what will happen in all other moments that ever come…