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Today, technology has a massive impact on business.  Mobile technology in sales specifically is becoming increasingly important.  If you’re still using traditional sales methods you’re missing out on the results modern technology brings.  Mobile technology, in particular, is essential for the modern salesperson. The number of smartphone users worldwide continues to grow. It’s projected the number of users will jump from about 4 billion in 2013 to over 5 billion in 2019. These statistics show that mobile technology’s influence will continue increase. Mobile devices impact business as well.   They allow people in sales to communicate easier, generate leads more efficiently,…

How Emotions Influence Sales Decision Making How do you make decisions? Most people claim they make decisions rationally. The truth is, we decide with emotion and justify our decisions with logic. Have you been to Starbucks this week? Why did you choose Starbucks and not the cheaper cafe next door? It’s not because of better coffee or friendlier staff, but the feeling Starbucks sells along with its drinks. Modern design and fancy names, the social acceptance you get from your visit because all the cool kids go there, and the reassurance that you get the same product wherever you go are…

Giants’ Territory San Francisco is home to the Golden Gate Bridge, Fisherman’s Wharf and the  Giants. As a San Francisco-based company, we at Badger love watching the occasional game at the ballpark. But as much as we enjoy seeing home runs, it is just as satisfying watching our clients make them. You might ask yourself:  “What do Baseball and sales have in common”? Aside from spending top dollar to acquire the best salesmen, there are more parallels that meet the eye. Baseball is full of great lessons that can be applied to sales so you can start getting more…

A week of hectic travel leaves you tired and frustrated.  Here are three steps to get organized and ensure success on your next sales trip: 1. Plan Ahead In order to get ahead of the competition, you need to be efficient.  By creating optimal routes and sticking to them, you'll steer clear of stressful situations during the week.  Cutting your driving by 20% means crushing your quota while everyone else is still on the road.  And since you can store your routes in an iCal, Outlook, or Google calendar, you'll know exactly what's on tap every day of the trip. 2. Track your Progress You shouldn't count…