Sales Process

Giants’ Territory San Francisco is home to the Golden Gate Bridge, Fisherman’s Wharf and the  Giants. As a San Francisco-based company, we at Badger love watching the occasional game at the ballpark. But as much as we enjoy seeing home runs, it is just as satisfying watching our clients make them. You might ask yourself:  “What do Baseball and sales have in common”? Aside from spending top dollar to acquire the best salesmen, there are more parallels that meet the eye. Baseball is full of great lessons that can be applied to sales so you can start getting more…

As a field sales rep, you’re well experienced in the art of conversation. Sales is the act of bringing someone over to your side, and conversation is the best way to do that. A solid conversation creates action - it means a monthly quota met, a year-end bonus, and a happy customer. In a sense, every conversation is selling something; an opinion, suggestion, story, or idea. Salespeople require the skills to make this happen more than anyone. But outside of being charming and putting customers at ease, there are ways you can subtly sell more than you ever thought possible…

What type of business are you? The sales process for a B2B company is different than a consumer-facing business. Leads are gathered differently, there are more decision makers, and a distinct form of product knowledge is required for each. Understanding what type of business you are is the first step to becoming a better business. Your sales process defines how you sell your product to your customers. Your sales process will generally follow this format:   Lead Generation – Finding your customers, or helping them find you. This might be accomplished through cold calling, advertisements, inbound marketing, or other forms of lead…

Sales Methodology Training gives your sales team a repeatable process to find and close business. It's the backbone of your sales process, focusing on call preparation, improving sales effectiveness, finding high-quality leads, and managing customer relationships. The best sales methodologies support all of your sales efforts, resulting in bigger deals more often.The strategy behind your approach is just as important as the actual interaction with your customer. Sales methodology training creates an environment for the customer and the salesperson that facilitates the sales and decision-making process. Here are the best sales methodologies for getting and closing deals. Best Sales Methodologies There…