Sales Tips

Interest vs Intent in Doing Laundry (and Making Sales)
Interest vs Intent in Doing Laundry (and Making Sales) Reading a book. Going on a roadtrip. Doing your laundry. Why are these things we always want to do but never seem to get around to doing? It's a matter of interest vs intent. Although we may be very interested in doing all these things, we lack intent for doing them. What’s the difference between the two? As defined in the Oxford dictionary: The difference between intent and interest is need and resolve. You experience this every time you reach into your underwear drawer and find it empty. When this happens, you’re no longer idly interested in doing laundry--that interest…
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How to Sell like a Bartender
How to Sell like a Bartender Have you ever walked into a bar and left without knowing how much you spent? One drink after another and you’ve gone past weekday happy hour to multiple $10+ drinks. The tab adds up quickly – and your wallet feels that much thinner when you go to pay for your Monday morning coffee. How does this happen? Bartenders are sales people. In fact, they’re some of the best salespeople out there because they use these sales techniques: 1. They're Personable Bartenders know how to strike up a conversation. You take a seat at a bar and you’ll inevitably exchange…
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The Ultimate Sales Communication Guide
The Ultimate Sales Communication Guide   Les représentants de commerce ont généralement tendance à se concentrer sur ce qu’ils ont à dire plutôt que sur comment le dire. Or, le message que l’on délivre n’est pas tant ce que l’on dit, mais ce que l’interlocuteur perçoit. Des études ont montré que 93% de la communication est non-verbale. Pour devenir un expert en communication commerciale, il est donc important de maîtriser la communication verbale et non-verbale.   Il existe une multitude de techniques de vente utilisées pour persuader les clients. Cependant, si vous vous rendez à un meeting en pensant “Je suis là pour vendre quelque chose”, vous…
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The Ultimate Sales Training Guide
The Ultimate Sales Training Guide There are generally two types of sales. Your sales process might involve a bit of both. Narrowing down the elements you rely on from each will show you what your sales training should focus on. Transactional - a sale that is simple and short-term. These types of sales require less trust from the consumer. The buying decision is heavily influenced by impulse. The elements of a transactional sale to keep in mind: Sale based on price, features, and availability Buyer’s enjoy comparing and negotiating, price shopping Sell in high volume at low price Requires customers ready to buy now Transactional sales are less complex. They involve commodities and impulse…
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How Visual Lead Scoring Increases Sales
How Visual Lead Scoring Increases Sales These days, the success of your sales department rests largely on your online marketing strategy. If your team has trouble hitting their numbers each quarter, a strong online marketing campaign will help reactivate inactive customers and convert new ones. Lead scoring is one of the easiest and most effective ways to grow your customer base. You can cater your marketing techniques to the client, whether you sell kid’s clothes  or high-end cigar accessories for distinguished businessmen. Lead scoring helps define a customer’s intent to buy using metrics such as page views, downloads, filling in pop up email forms, and more. Lead…
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