Lead Generation

6 Deadly Mistakes in Prospecting Emails
6 Deadly Mistakes in Prospecting Emails Prospecting emails can be very effective when done right and could lead to millions of dollars in your pipeline. However, the majority of sales prospecting emails sent remain unopened or unanswered. This happens because the salespeople give their prospects a bad first impression by making common email mistakes. In field sales, this will make-or-break your chances of getting a face-to-face meeting. Here are some of those mistakes and how to fix them. 1. Tricking People into Opening Your prospect is probably receiving over 50 emails a day from other salespeople. It's hard to stand out and capture their attention. The....
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Top Sales KPIs You Need To Track
Top Sales KPIs You Need To Track Your sales team's performance determines how profitable you are each quarter. No surprise there, tracking sales performance has always been important. But what sales KPIs should you be tracking? What’s a KPI? Key performance indicators are numeric values that help you measure performance. KPI monitoring helps you evaluate your organization and make data-driven decisions (the best kind). KPIs are often called business indicators or performance indicators. A few examples of KPIs: Sales Growth Monthly Recurring Revenue Operating Cash Flow Net Profit Margin Planned Value Types of KPIs Defining effective KPIs from the beginning helps your team stay actionable during performance....
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Which Actions Should Sales Teams Take after Getting New Leads?
Which Actions Should Sales Teams Take after Getting New Leads? Every organization has a different sales team structure; some create a distinction between sales roles, others don’t. An organization with a well-defined structure will have a marketing team that generates leads. their sales development reps hone in on new sales opportunities and pass them on to inside or field sales reps to close deals. For the purpose of this post, let’s consider a separation between sales roles. Which Actions Should Sales Development Reps Take? The article “The Key to Sales and Marketing Alignment: The Sales Development Rep” explains that SDRs fill one purpose: setting appointments with qualified leads for account....
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9 Tips to Convert Leads into Customers
9 Tips to Convert Leads into Customers Are you struggling to find new ways and techniques to convert more leads into customers?  Getting a meeting with customers is only half the battle, once you have that all-elusive sales meeting, you need to know how to convert them into a paying customer. But not to worry, we've done the heavy-lifting for you and gathered 9 top tips that can help you convert your leads into customers. 
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