Communication

The 3 Fundamentals of Pitching to Doctors
The 3 Fundamentals of Pitching to Doctors The sales process in the medical device field is a long and strenuous journey, but being able to close the deal will always be worth the grind. And, of course, the most crucial step is pitching to doctors. When you’ve reached the doctor, you’ve reached your most important decision-maker and are one step closer to closing the deal.   What’s next?  Now that you've made contact with the doctor, there are three things you need to do: Set up a meeting with a doctor Make your pitch Get your system into the doctor’s hands In this blog, you’ll learn the best....
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How to Build a Cohesive Sales Team
How to Build a Cohesive Sales Team A cohesive sales team places the growth of the company before their own growth. Not only are individual and group goals being met, but everyone feels like they have contributed to the team’s overall success.  Having a cohesive sales team means that your individual reps are going to focus more on the group and company’s goals, at times more so than their own quotas. That means the company makes more money and progresses.  As a sales manager, you are going to want to build a team that not only meets the expected revenue goals but also has good communication and works....
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How Sales Teams Can Take Communication with Customers to the Next Level in 2024
How Sales Teams Can Take Communication with Customers to the Next Level in 2024 Communicating with your customers is often the key to business success. Your insights, tactics, and strategies might be first class, but if you can’t communicate them to your audience, you will be stuck in coach. Poor communication can negatively impact the bottom line. There is no clear way to know, but one estimate claims that 4 billion dollars are lost annually in the USA alone because of inefficient communication. On top of that, handling these issues has become more challenging with the current global pandemic. With so many restrictions, such as a lack of in-person meetings, your business must improve....
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Why Still Bother With Gender Factor in Sales Communication in 2024
Why Still Bother With Gender Factor in Sales Communication in 2024 As a salesperson, you know your target audience inside out, don't you?  But when it comes to planning sales content that would hook them, how much attention do you pay to their gender? Men and women read and perceive information differently.  Depending on words, images, and meanings you use in a marketing message, its sales outcome may differ when read by either gender. Sure, customer types go far beyond gender.  However, the difference between female and male perception makes it challenging for sales representatives to come up with pitches that would resonate with their multi-gendered audience. Let's reveal these differences....
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The 50 Best Sales Books of All Time [By Category]
The 50 Best Sales Books of All Time [By Category] “Who has time for reading?” You may ask yourself every time you come across an article like this. Well, let me give you some names… Bill Gates reads more than 50 books per year. Elon Musk learned how to build rockets by reading books. Warren Buffett reads 5 to 6 hours a day. And the list just goes on and on. They are obvious proof that success is closely linked to reading. If they can make time for it, you can too. Here’s a list of the 50 best sales books of all time organized by categories. Pick up the right ones....
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