Sales Process

Earlier this week, as part of GMIC 2013, the G-Startup Competition named Badger a Top-20 finalist. We were ecstatic to receive the award mostly because of the opportunity to learn about and from other startups, particularly in our space. The conference lasted two days, featuring fun competitions and great take-aways. We began to understand the challenge it is to sell at conferences. Although it is expected that these events will attract like-minded individuals, most attendees go in with a pitch rather than a need making it exceedingly difficult to initiate discussions about your product or service when all anyone…

Creating and sticking to a solid sales cycle is critical to expanding your client base. Staying on top of all of your leads and existing clients can be difficult. Not keeping up with the steps in your sales cycle can end with losing leads and the interest of current clients. This might seem straightforward enough, but often times it’s easy to stray or lose your drive to the bigger end goal. Here are three things to always keep in mind to help you stay focused and shorten your sales cycle. Don’t Skip Steps Sometimes it may feel as though you’ve developed…

As they sweep the globe, mobile devices are revolutionizing the way business is done, especially for those in sales. Smartphones and tablets afford sales professionals a new level of connection to their data while on the go, a shift that has streamlined the sales cycle. In this blog post, I will talk about how sales mobility is transforming the sales process, how to evaluate the mobile apps out there, and how to find the right one that answers your specific needs. The Aberdeen Group conducted a study across 250 organizations about their sales-effectiveness practices and the effect that these…