![Solve the “Traveling Salesman Problem” and Improve the Effectiveness of Your Sales Force]()
Most outside salespeople wake up in the morning with only a rough idea of how to make best use of their day. They have several customers they would like to visit, and perhaps some others along the way they do not know about, but may not have a good schedule planned out. This shortcoming ending up in either backtracking or simply running out of time. The fundamental lack of sales route planning leads to missed customer visits and lost opportunities. This problem has long been studied by mathematicians who know it as the “traveling salesman” problem. The problem calls…