Azul von Glasberg's Posts

The Innovations That Revolutionized Sales
The Innovations That Revolutionized Sales Sales isn’t an easy job. But, can you imagine going through your day without your CRM, your smartphone, and even without your email account? Today, we take most sales tools and software for granted, yet they have actually been with us for only a few years, and the development of each of them has deeply transformed the way salespeople work. Are you wondering what specific technologies have revolutionized the field of sales? Check out this video with the innovations that transformed sales!
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12 Best Sales Books of All Time: Reading Essentials for Salespeople
12 Best Sales Books of All Time: Reading Essentials for Salespeople “Who has time for reading?” You may ask yourself every time you come across an article like this. Well, let me give you some names… Bill Gates reads more than 50 books per year. Elon Musk learned how to build rockets by reading books. Warren Buffett reads 5 to 6 hours a day. And the list just goes on and on. They are obvious proof that success is closely linked to reading. If they can make time for it, you can too. As a salesperson, investing in yourself is key to standing out from the crowd and advancing your career....
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The Truth Behind Your Buyers’ Expectations in B2B Sales
The Truth Behind Your Buyers’ Expectations in B2B Sales We know that B2B selling can be challenging especially with so many competitors with similar products. As competition gets tougher and products start to lose their unique attributes, you will need to come up with new sources of value for your buyers. Identifying the rational and emotional elements that impact a B2B sell is the first step to come up with a value added proposition. In this article you will find out what makes B2B sales different and why you should approach them in a different way than B2C. Additionally we’ll show you the categories where you can level-up your....
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