The 27 Best Sales Enablement Apps Comparison for 2023

Staying ahead of your rivals is crucial to be successful in the sales world. In fact, according to a study by Forrester Consulting, 83% of salespeople say that having access to mobile sales tools makes their company seem more cutting edge than the competition. 

Why Use Sales Enablement Apps? 

Using sales enablement apps will increase your productivity, save you time, help you close more deals, and keep track of everything

Benefits of sales enablement apps

With so many apps available, how do you know which to choose? 

Luckily, we’ve compiled the ultimate list of 27 of the best sales enablement apps in this article to help you find the product that’s right for you. 

Here are a few tools that you will find:

  • Sales tracking apps to collect and organize customer data
  • Sales intelligence and prospecting apps to expand your reach and engage with buyers through data and insight
  • Communication apps to message and track prospects
  • Route planning apps to save time and money
  • More tools for closing the deal

Mobile Sales Tools for Lead Management & CRM

Zoho logo


Zoho is an online sales enablement CRM software created to transform the way you work. As a fully customizable platform, Zoho gives you the option to manage your sales, marketing, and support in one CRM platform. 

Irrespective of your company's size and industry, Zoho can cover all of your needs. With features like deal pipelines, campaign management, forecasting, in-built analytics, AI-powered predictions and assistance, and many more, Zoho CRM will help you take your sales game to the next level. 

Price: Standard: $14/month - Professional: $23/month - Enterprise: $40/month - Ultimate: $52/month 

Capterra Rating: 4.2/5

Get it: iOS | Android | Web Platform

Apptivo logo


Apptivo is an integrated suite of apps used by businesses of all sizes, ranging from just one user to thousands. It includes apps for CRM Software, Project Management, Invoicing, Communication Needs, eSigning, and more. These customizable apps can be 100% integrated, improving the business’ relationships with their customers.

By using Apptivo, customers can select the exact apps that are necessary to provide optimal business solutions depending on their individual needs. This sales enablement app also provides excellent customer support services that includes 24-7 phone, chat, as well as email communications for enterprise clients.

Price: Lite: $8/month - Premium: $12/month - Ultimate: $20/month - 30-Day Free Trial

Capterra Rating: 4.4/5 

Get it: iOS | Android

Really simple systems logo

Really Simple Systems

Really Simple Systems is an easy-to-use CRM system that allows you to improve relationships with your clients, save time, and close more deals. It is designed for B2B sales teams to help them keep record of every deal, customer’s satisfaction, and your team’s performance. Some of its features allow sales reps to find every customer, and facilitate contact and communication instantly. 

Tracking your leads and automating your sales process has never been easier. Sales reps can also create an effortless organization with a centralized hub, where everything is in one place (a cloud CRM software).

Price: Free Version - Starter: $14/month - Professional: $30/month - Enterprise: $46/month 

Capterra Rating: 4.4/5

Get it: Web Version logo is an action-based lead management tool designed to help your sales team convert prospects into customers. With this sales enablement software, you can easily create leads from any source, including LinkedIn, emails, and business cards, and reduce overall manual data entry. You can also use custom sales activities to plan calls, add reminders to your calendar, and take meetings notes.

What’s’s biggest perk? It’s extremely customizable. Through their visual sales pipeline, you’re able to organize your sales process by creating sales pipelines, add a list of steps you need to close deals, and see exactly where your leads are in your sales cycle, thus knowing which deals to focus on.

Price: Starter: $12/month - Sales Expert: $20/month - Dream Team: $32/month - 15- Day Free Trial

Capterra Rating: 4.5/5

Get it: iOSAndroid

Route Planning Apps_ Badger Maps for Field Sales

Badger Maps

Badger Maps is the best lead generation tool for outside sales reps. 

As an outside rep, you’ll probably find yourself wondering what to do when a meeting gets canceled or if you have extra gaps in your schedule. With Badger, that’s not a problem. The app provides a searchable map of all the relevant businesses in the area, allowing you to generate new leads in half the time of traditional methods

In addition, you can add these leads to your current route, or save searches for later. Badger is integrated with Google Maps, so you’ll always get up-to-date information on every business of your interest.

However, Badger is more than a lead generation tool. With capabilities such as route planningcustomer data visualizationcheck-ins, and follow-ups, Badger helps field salespeople save time on their daily planning, keep better relationships with customers, and close more deals. 

On average, salespeople using Badger spend 20% less time driving and sell 22% more

Lead generation tool

Price: Business: $49/month - Enterprise: $95/month - Free 7-day trial

Capterra Rating: 4.6/5 

Get it: iOSAndroid

Badger Maps, the Highest Ranked App in the B2B Sales Mapping Apps Category


Image credit to MatrixPlace, a sales consulting firm that wrote an Analyst Report on Sales Mapping Software

Badger Maps is the Leading High-Performer in Field Sales

Insightly logo


Reaching your customers at the right time and with the right message is important to close your deals. 

Insightly is a mobile sales tool created to boost your CRM. With great features like lead routing, workflow automation, and email optimization, Insightly will help you stand out from competitors. Sell smarter by building stronger relationships, keeping track of your prospects' needs, and personalizing your sales with this CRM.

As a bonus, Insightly offers integration with other sales enablement apps to help make streamlining your job even easier. Connect Insightly with Badger Maps to upgrade your routing and mapping. See all of your CRM data in an interactive map, find new leads, get the shortest routes, and save all of your notes seamlessly. 

Price: Plus: $29/month - Professional: $49/month - Enterprise: $99/month

Capterra Rating: 3.9/5

Get it: iOS | Android 

Overloop logo


Overloop is a CRM designed to help start more conversations and close more deals. This sales enablement tool helps you manage your customers, pipeline, and make informed decisions based on data. With Overloop, you’ll spend less time on repetitive tasks—all while making sales fun.

Price: Basic: Free - Advanced: $79/month - Additional Users: $29/month per user

Get it: Web-Based Platform, Developing Mobile Platforms

Mobile Sales Tools for Route Planning

Route Planning Apps_ Badger Maps for Field Sales

Badger Maps

Badger Maps is the best route planner for field salespeople. 

Though, Badger Maps does more than just optimize routes with 100+ stops. With capabilities such as customer data visualization, check-ins, and lead generation on-the-go, Badger helps field salespeople save time on their daily planning, keep better relationships with customers, discover new business opportunities, and close more deals. 

Badger’s sales-specific features like follow-ups and advanced reporting allow you to keep track of key customer information and be proactive with your most important accounts. On average, salespeople using Badger spend 20% less time driving and sell 22% more.

Roue optimization tool

Price: Business: $49/month - Enterprise: $95/month - Free 7-day trial

Capterra Rating: 4.6/5 

Get it: iOS | Android

See how much time you can save with the best field sales app:

Google maps logo

Google Maps

Google Maps is one of the most popular route planners. It’s reliable, easy to use, and free. 

With Google Maps, salespeople can create routes to any place they want, and get turn-by-turn directions, different types of map views, and real-time traffic updates. With just a few taps you can create a route for travel by foot, car, bicycle, or public transport.

You can add up to 9 stops to your route, search for gas or food at any moment, and receive turn-by-turn directions with real-time traffic updates to remain on the quickest route to your destination.

Price: Free

Capterra Rating: Not currently available 

Get it: iOS | Android

Mobile Sales Tools for Prospecting & Sales Intelligence

Mention logo


Mention is a media monitoring sales enablement software company which aims to enable brands and agencies to leverage media monitoring and social media to increase brand awareness. 

Features of Mention include tracking what is being said about a brand or product and eliminating unnecessary information, allowing users to filter posts and create comprehensive analysis, and create, schedule, and post content using one tool.  

Price: Solo: $29/month - Pro: $99/month - ProPlus: $199/month - Company: Contact Company Directly - Free Trial

Capterra Rating: 4.7/5

Get it: iOS | Android

Full contact logo


FullContact is a SaaS platform that focuses on Identity Resolution to build trust between people and brands. 

FullContact unifies data and applies insights with its access to 275 million U.S. whole person profiles, 50 billion individual omnichannel identifiers, and 70 thousand U.S. consumer attributes. This mobile sales tool provides you with real-time data with quick response times to help sales reps stay up-to-date to sell more.

Price: Contact Company Directly

Capterra Rating: 4.0/5 

Get it: Web-Based Platform

Route Planning Apps_ Badger Maps for Field Sales

Badger Maps

Badger Maps is the best sales prospecting tool for outside sales reps. As an outside rep, it’s crucial to plan your day in a way that best maximizes your selling potential. 

With Badger, prospecting is much simpler. The app allows you to see all your prospects on an interactive map to better understand and prioritize them. You can also create filters with different data about your customers, like priority, business type, or next steps. These filters allow you to get a smarter view of your territory and focus on the accounts that matter the most.

Also, it’s incredibly easy to create routes around your best opportunities. After viewing your accounts on the map, you can select the ones you want to visit that day, and Badger will come up with the fastest route for you to take. 

Badger is more than a sales prospecting tool. Badger is an all-in-one sales tool that allows you to plan your day in seconds, eliminate busy work by updating your CRM data from the field, find new leads around you, follow up with your customers, and more!  On average, salespeople using Badger spend 20% less time driving and sell 22% more.

Sales prospecting tool

Price: Business: $49/month - Enterprise: $95/month - Free 7-day trial

Capterra Rating: 4.6/5 

Get it: iOS | Android

Badger Maps, the Highest Ranked App in the B2B Sales Mapping Apps Category


Image credit to MatrixPlace, a sales consulting firm that wrote an Analyst Report on Sales Mapping Software

Badger Maps is the Leading High-Performer in Field Sales

Ninja outreach logo

Ninja Outreach

Ninja Outreach is a social engine that helps you create sales and marketing campaigns by filtering through millions of influencer insights to find the one that captures your target audience’s attention. 

Its main features include finding business profiles, social media influencers, and emails in any niche and locations. With a simple keyword search, you can access millions of profiles and email addresses in their database. This sales enablement software also allows you to manage marketing campaigns, projects, and streamline collaboration with their built-in CRM feature. 

Price: Flex: $155/month** - Pro: $259/month** - 7- Day Free Trial

**Including 60% off if billed annually

Capterra Rating: 3.8/5.0

Get it: Web-based Platform

Clara labs logo

Clara Labs

Clara is a sales enablement tool designed to help busy people schedule meetings and calls more efficiently. With the goal of cutting out highly repetitive and tedious work out of your schedule, Clara coordinates and finalizes the start time, duration, participant contact info, and location (virtual or in-person) of requested meetings. 

Price: Essential: $99/month - Professional: $199/month - Executive: $399/month - Free Trial

Capterra Rating: Not currently available 

Get it: Web-Based Platform

Mobile Sales Tools for Team Communication

Intercom logo


Intercom is a customer communications platform that helps online businesses build and maintain strong customer relationships. With bots, apps, product tours, and more—like email, messages, and a help center— this sales enablement app is a great tool for improving communication with your clients.

Sales, marketing, and support teams use Intercom as their main tool to keep businesses thriving. 

Price: Starter: $79/month - Other packages and add-ons: Contact Company Directly 

Capterra Rating: 4.5/5

Get it: iOS | Android

Demandforce logo


DemandForce is a customer communications solution that helps small businesses build stronger client relationships through easy-to-use technology. With a unified interface, it can automate front office tasks, streamline customer communications, and boost businesses’ online reputation.

Sales reps prefer this mobile sales tool for its simplicity, and key features like appointment reminders, two-way texts, mobile check-in, online booking, email marketing, and more.

Price: Contact Company Directly

Capterra Rating: 3.6/ 5

Get it: iOS | Android

Wrike logo


Wrike is a collaborative work management platform that can help you increase your team’s productivity and efficiency at every level, for every task and project. 

This sales enablement software allows teams to increase productivity by 50% and cut down on emailing by 90%. Some of Wrike’s most popular features include task management, collaboration tools, projections, prioritization, task progress tracking, resource management, and reporting/analytics.

Price: Professional: $9.80/month - Business: $24.80/month - Enterprise and Pinnacle: Contact Company Directly - Free Trial 

Capterra Rating: 4.2/5

Get it: iOS | Android

Mobile Sales Tools for Sales Presentation

CloudApp logo


CloudApp is a screen recording software that allows sales reps to save time and communicate more clearly through video explanations. It unifies screen recording, screenshot annotation, and voice-overs into one easy-to-use platform. 

The app enables salespeople to produce screen recording videos, screenshots, and GIFs to quickly highlight their products. It’s an innovative way to create engaging sales material to catch your prospects’ attention. 

With CloudApp, sales reps don’t need a degree in graphic design. CloudApp does all the heavy lifting. 

Price: Free Version - Pro: $9.95/month (Individual User) - Team: $8/month - Enterprise: Contact Sales Department

Capterra Rating: 4.6/5

Get it: iOS

Xtensio logo


Xtensio is a sales presentation software that allows your team to collaborate on reports, marketing materials, sales collateral, client deliverables, strategy, and living documents. 

With Xtensio, sales teams can work together from anywhere to easily create any business document, share a link, present, export, or embed. By creating, managing, and sharing beautiful documents, it’s easier than ever to boost sales, work better with clients, improve marketing and communications, build your brand, and launch a product.

You will also find many ready-made sales templates. Badger Maps has partnered with Xtensio to create the ultimate 30-60-90 Day Sales Territory Template for sales reps - creating and customizing a territory plan has never been easier. 

Price: Free Version- Lite: $8/month - Standard: $15/month - Expert: $30/month - Company: $150/month

Capterra Rating:  4.5/5

Get it: Web-Based Platform

Mobile Sales Tools for Sales Engagement

Mailshake logo


Mailshake is a sales engagement platform for today’s modern sales rep. 

Every sales rep knows that email outreach can be extremely time-consuming when not managed effectively. Mailshake takes the stress and monotony out of the outreach process by allowing salespeople to write personalized cold emails at scale. 

The app also enables reps to set tasks to engage with prospects via phone and social media, all in one sequence and in one dashboard. 

Let Mailshake help you turn cold prospects into warm leads. 

Price: Email Outreach: $59/month (monthly), $44/month (yearly) - Sales Engagement: $99/month (monthly), $75/month (yearly)

Capterra Rating: 4.7/5

Get it: Web-Based Platform

Vidyard logo


Vidyard is an online video tool for sales professionals. It helps salespeople record and send sales videos to connect with prospects, convert opportunities, and close deals. 

This sales enablement app allows reps to record their face, their screen, or both. Salespeople can also keep track of which prospects are engaging with their videos to follow up at the right time. They can also integrate view data with their CRM to see how video drives the pipeline for the sales team. 

For prospecting videos, follow-ups, product demos, and more- Vidyard has you covered. 

Price: Free Version - Pro: $15/month - Teams: $300/month - Business: $1,250/month

Capterra Rating: 4.4/5

Get it: iOS | Android 

Seismic logo


Seismic is a leading sales enablement platform in the industry. Available on mobile and desktop, this mobile sales tool equips salespeople to have the most effective buyer engagements by providing buyers with the right information at the right time. 

Optimizing your engagement can save you time and earn you loyal customers. With an intelligent search engine for finding content, a cohesive work space for teams, training and coaching solutions, and content analytics features, Seismic provides you with the right tools to improve your sales process. 

Price: Contact Company Directly for a Quote

Capterra Rating: 4.7/5 

Get it: iOS | Android

Route Planning Apps_ Badger Maps for Field Sales

Badger Maps

Badger Maps is the best sales engagement tool for outside sales reps.

Badger is 100% mobile, allowing reps to log all their customer interactions as soon as they take place, making it easy to keep track of valuable information. Since Badger is available across all devices and automatically syncs the notes to your CRM, you can access all your information while in the field. Imagine how many more deals you can close with the right information on hand!

Not only that, you can easily set up reminders to check in and follow up with customers right in the app, this way you will never miss an opportunity simply because you forgot to contact a prospect.

Nevertheless, Badger is more than a sales engagement tool. Badger is an all-in-one sales tool that allows you to plan your day in seconds, optimize your routes, eliminate busy work by updating your CRM data from the field, find new leads around you, and more! 

On average, salespeople using Badger spend 20% less time driving and sell 22% more.  

Check in and follow up tool

Price: Business: $49/month - Enterprise: $95/month - Free 7-day trial

Capterra Rating: 4.6/5 

Get it: iOS | Android

Mobile Sales Tools for Productivity

Highspot logo


Highspot is a sales enablement tool that can help you maximize your efficiency and productivity. By eliminating the complexity of creating or finding personalized content, Highspot streamlines your everyday search and administrative processes.  

With helpful features like content management, buyer engagement, sales training, and an automated AI-driven sales playbook- you’re sure to see your success rate go up. As a bonus, sales managers can easily identify and scale their team's performance to track, report, and analyze their crew.

Price: Contact Company Directly for a Quote

Capterra Rating: 4.6/5 

Get it: iOS | Android

Hubstaff logo


As a busy salesperson, admin work is the least of your worries. Fight inefficiency by tracking where and how you spend the most time. 

By using this sales enablement app, you can increase your productivity to improve your processes and growth time. As a bonus, Hubstaff also integrates with over 30 different apps to help you streamline your work without any of the hassle. 

Pricing: Starter: $7/month - Pro: $10/month - Enterprise Plan: Contact Company Directly - Free 14-Day Trial

Capterra Rating: 4.6/5

Get it: iOS | Android

Cloze logo


Do you need a mobile sales tool perfect for helping you keep up with your busy life? With its smart CRM and AI assistant, Cloze increases your productivity by managing every aspect of your business in one place.

Don’t like manually entering data? No problem! Cloze automatically keeps track of your emails, phone calls, texts, meetings, documents-  you name it! This automated level of organization will help you take your organization and follow-ups to the next level.  

Pricing: Pro: $17/month - Silver: $21/month - Gold: $29/month - Business Platinum: $42/month

Capterra Rating: 4.9/5 

Get it: iOS | Android

Route Planning Apps_ Badger Maps for Field Sales

Badger Maps

Badger Maps is the best sales productivity tool for outside sales reps. It allows sales reps to automatically plan, route, and maximize their time in the field by cutting down planning and driving time

With optimized routes and seamless planning, Badger reduces sales reps’ average drive times by 20%, and frees up an average of 8 hours a week. These time savings can be used to meet more prospects and close more deals. 

Badger Maps is the all-in-one tool for outside sales teams to boost productivity and improve ROI. Brad Moxley, Business Development Manager at Cutter & Buck, reported that, “After getting Badger Maps, weekly meetings per rep jumped from 12 to 20. This led to a 22% increase in annual revenue.” 

With Badger, you can do much more than routing. You can also get a custom view of your territory, log meeting notes on-the-go, and find new leads around you - all right from the field. 

If you’re a field salesperson looking to make the most of your day, the best productivity tool is Badger Maps. Sign up for a free trial today and take your outside sales performance to the next level.

sales productivity tool

Price: Business: $49/month - Enterprise: $95/month - Free 7-day trial

Capterra Rating: 4.6/5 

Get it: iOS | Android

Mobile Sales Tools for Expense Tracking

Invoice2go logo


Invoice2go is a mobile and web app designed to make expense tracking simple. With this sales enablement software, you can create and send invoices from any device and bill when you please.

Admin work is made easier with an array of platform integrations. Invoice2go can help you run your business or team with this all-in-one tool perfect to help you finish the job, manage customer reviews, accept payments, improve cash flow, and more. 

Pricing: Starter: $5.99/month - Professional: $9.99/month - Premium: $39.99/month 

Capterra Rating: 4.2/5 

Get it: iOS | Android

Conga logo


Whether you are just getting started, growing, scaling, or expanding your business, Conga can bring you to the next level. 

Conga is a mobile sales tool that helps sales reps and other professionals transform revenue operations and navigate business complexities. 

Streamline your operations from the contract management to the eSignature. Equipped with contract solutions, the app can help you start your contracting process from scratch or simply improve an older management process. Enjoy easy automation, faster cycle times, lower risks, and happier customers. 

Pricing: Contact Company Directly for a Quote

Capterra Rating: 4.3/5

Get it: Web-Based Platform

Mobile Sales Tools for Closing the Deal

DocuSign Logo


Are you looking for a safe, secure, and certified way to accelerate your business? DocuSign is a top-rated sales enablement app that pioneered the eSignature and created the world’s first agreement cloud. 

With DocuSign, you can save time, money, and trees without forgoing the ease of your agreement process. Let this mobile sales tool manage your paperwork with more than a dozen applications and deliver a mobile-friendly experience to your customers.

Pricing: Personal: $10/month - Standard: $25/month - Business Pro: $40/month

Capterra Rating: 4.8/5 

Get it: iOS | Android

Proposify logo


Proposify helps salespeople create, send, track, and sign winning proposals, contracts, and agreements. The mobile sales tool gives reps the ability to generate on-brand and reusable templates to avoid spending time personalizing new proposals. 

Proposify also allows you to view insights into how prospects are interacting with your proposals, which helps you anticipate your next steps.

Price: Tall: $19/month per user - Grande: $49/month per user - Venti: Contact Sales Department

Capterra Rating: 4.5/5 

Get it: iOS | Android


With so many mobile sales enablement apps on the market, choosing the right one can seem overwhelming. But luckily, we’ve done the research for you. 

From increasing your productivity in everyday tasks to optimizing your daily routes, sales apps will revolutionize the way you do business. All you have to do is choose. Let’s face it: Change can be hard. But adding a mobile sales tool into your daily regimen will be well worth it in the end.

Are you a field sales rep? Check out this blog for even more sales apps for field reps.


What is the best app for sales reps?
There are a TON of great sales apps out there- finding the best one depends on your specific needs. Whether it’s prospecting, route management, organization or more… We've compiled a list of sales enablement apps that are sure to help you find the right product to help you get ahead.
What is sales enablement technology?
“Sales enablement technology” refers to apps, software, or online platforms that will increase your productivity, save you time, help you close more deals, and keep track of everything.
What is the best sales enablement software?
The best software for you will depend on the type of sales you’re doing. The best performing outside sales reps experience success with Badger Maps, while inside sales reps might benefit more from apps designed for CRM specifically. Read on to find the best sales enablement app for you!
What is a sales enablement strategy?
A sales enablement strategy is a strategy that provides sales reps with effective training, coaching, mobile sales tools, and other resources to effectively sell their products.
What are the best sales enablement tools?
The best sales enablement tools are the tools that will help you the most. Whether you’re looking for a route planner, like Badger Maps, or CRM, like Insightly- this blog will help find the best tool for you.


Sales Reps using Badger sell at least 22% more and drive 20% fewer miles.

See the potential return on investment you can get by using Badger Maps with your field sales team.

The Best App for Field Sales People

Learn how you can maximize your sales routes & sell more with Badger Maps

Try Badger Maps for Free

Drive 20% Less, Sell 20% More

Get a Demo

See what Badger Maps can do for your sales

Support & Legal
Support Status Privacy Policy HIPAA Compliance Terms of Use Data Processing Addendum Contact Us