Badger's mission has always been to help outside sales reps become more successful.
Before starting Badger, our CEO Steve was an outside sales rep for Google, He was the top performing sales rep for two years in a row. His sales performance would skyrocket when he took the time to efficiently plan his day, but the last thing a salesperson has is spare time.
There was nothing built to handle the specific challenges of outside sales. So Steve left Google to start Badger Maps, and help outside sales reps everywhere sell more in less time.