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News: Now offering a 90-day money-back guarantee!
Learn moreBadger AI brings a new layer of intelligence to the platform your team already uses. Opt into the features that make sense for your workflow — from AI-built routes to automated CRM updates — and let Badger handle the busywork so your reps can spend more time selling.
Stop deciding who to see and when. Badger AI analyzes your accounts and builds your entire week automatically — prioritizing your stops by last visit date, follow-up status, and opportunity size, all built around the existing meetings in your calendar.
The moment a meeting ends, drop a voice note and Badger does the rest. It captures the details, populates the right fields in your CRM, and logs the visit — automatically, accurately, and instantly. No end-of-day catch-up or manual data entry.
Deals die in the silence between meetings. Badger AI reads your meeting notes and automatically drafts and sends personalized follow-up emails to every customer — so the right message goes to the right person at the right time, without you lifting a finger.
Before you even leave for the field, Badger AI analyzes your routes and sends targeted email blasts to prospects in the areas you're visiting — so by the time you're on the road, meetings are already being set up around your existing schedule.
Reps planning routes by hand. Hours of admin after a long day in the field. Follow-ups that fall through the cracks. Badger AI eliminates all of it — so your team can focus on what actually moves the needle.
Getting started is straightforward. You'll need your Badger API key, which your CSM or our Support Team can enable for you. Once you have it, connect using this URL: https://mcp.badgermapping.com/... — just replace YOUR_API_KEY with your API key value (without the 'Token ' prefix).
The MCP server uses the same permissions as your Badger API key. Whatever access the user tied to that API key has in Badger, they'll have the same access via the MCP server. If you use an admin key, you'll have full admin access to your data through the MCP server as well.
Quite a lot. Because AI figures out how to solve problems itself using your Badger data and the tools we expose, the possibilities go beyond any fixed list. Common use cases include building optimized routes for the week, sending personalized outreach emails to scheduled accounts, and automating follow-up emails to overdue contacts — all with natural language prompts. The Badger Team has lots of ideas and are constantly experimenting with AI capabilities, and we are always happy to share those solutions with you, along with prompts and skills that we have validated.
Yes. You can ask the AI to build routes for a specific area, prioritize accounts by last visit date, follow-up status, revenue or other custom fields, work around your existing calendar meetings, and even add each stop as an individual calendar event with the right address and context — all in one prompt.
Yes. You can prompt the AI to send personalized outreach to scheduled accounts, letting them know you'll be in the area, or to send follow-up emails to contacts that are overdue. The AI checks your account notes to personalize each message, saves drafts to Gmail, and skips accounts without email addresses — all based on how you write the prompt.
No. Badger's MCP server is a wrapper around our existing API — it does not independently store, process, or share your data. However, when you connect to an AI platform like Claude or ChatGPT, your data may be processed by that platform according to their own privacy policy. If you want to prevent your data from being used for model training, check the privacy settings of your connected AI platform.
By connecting Badger's MCP server to an external AI platform, you take on responsibility for ensuring your use complies with applicable data privacy laws and your organization's own data handling policies. We recommend reviewing the privacy policy and data retention practices of any AI platform you connect before getting started.
Yes — that's the plan. We want to embed the most valuable AI use cases directly into Badger as native features or via a chatbot. The MCP server gives users early access to these capabilities while we work toward a fully integrated in-app experience. That includes features like automatically updating your CRM with voice notes.
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