![Why Creating a Customer Journey Map Is Essential In 2021]()
The global pandemic changed the way we live, and businesses worldwide were forced to transform their operations in a matter of days. And all of these changes influenced the way buyers behave. Research shows that customer expectations have changed since the pandemic. Having a great product is no longer enough, and positive experiences are now essential. So, how can you provide consumers with a good experience in the future? Well, creating a customer journey map is a good place to start. In this article, we will explain what a customer journey map is, why you need one, and how to create…