Capture leads in your existing CRM or database (you can route any object in your CRM like lead, accounts, contacts, or opportunity). All we need is an associated address to the record.
Create assignment rules based on lead attributes like company size, opportunity size, product type, or industry.
Sit back and watch as leads are assigned to the right rep automatically. No more manual work needed.
"The odds of calling to qualify a lead decreases by over 6 times in the first hour."
Over 78% of customers will go with the first company that responds. Don't wait and let your competitors get back to them faster.
Connect leads to the right rep in real-time, and shorten response time.
No need to babysit the lead list. Make lead assignment instant and automatic.
Support overlapping territories, and optimize coverage across all regions.
Match new leads with the rep best equipped to handle your customer inquiry.
Badger Lead Routing is integrated with the leading CRMs so that account ownership is automatically updated as new leads come in. You can adjust your territories, reassign reps, and never worry about a lag in lead assignment or a lead getting assigned to the wrong person.
Badger Align, our territory alignment software, lets you create fair & balanced territories using multiple, custom metrics with the click of a button.
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