Brewery Sales CRM

A brewery sales CRM is no doubt highly useful. CRMs are effective tools in gathering, managing, and storing your customers’ data. A CRM, depending on its features, allows you to streamline your business activities and ensure that everyone is on the same page in case you work as a group.

However, there’s just one problem. As useful as a brewery sales CRM may be, it lacks the important territory intelligence capability. It can give you a list of names and addresses, but not the exact location of your customers.

It doesn’t stop there. As an outside brewery sales rep, you know that it is not enough to get familiar with your sales territory. You also need to know how to get to your clients and the sequence of your trips. You can’t simply drive aimlessly around the city without having a travel plan.

Even if you choose to create a travel plan manually, it would still be difficult. Let’s face it: a CRM, notebook, or spreadsheet isn’t enough when planning your trips. Using a separate mapping tool can only do so much.

So what is the best solution to your mapping and routing problems? Badger Maps is the answer.

"Badger Maps provides us with an easy to use interface to manage our daily call routes, track visits and update records from our CRM."

Lara Thomas

Sales Rep, DermaTran

Badger Maps is the number one sales routing software on the market today. Packed with innovative and super helpful features, Badger Maps helps you close more deals by 25%, decrease driving time by 20%, and eliminate redundant work processes by 50%.

Download Badger Maps. While Badger can serve as your primary CRM, it can also integrate with your existing brewery sales CRM. Badger Maps combines your data with a highly interactive map. In this setting, you can now see how your data is related to your sales territory.

On your map, you get to see the exact location of your customers and how they are distributed throughout your area. No more wondering who is near or far from you or where to go next. All you have to do is let Badger Maps plan your trips.

"Badger allows us to quickly see where the right customers are and plug them into the system."

Badger allows you to visualize your data in a powerful manner. For example, you can use Badger’s Colorize feature. It assigns colors to your customers based on sales volume, business type, specialty, and schedule. When you return to your map, you can now see your clients in color. With the help of Colorize, you can quickly identify your best customers and those who need more of your attention.

The main feature of Badger is route optimization. When you need to meet a lot of customers, all you have to do is create a list of your customers. Badger then shows you the exact sequence of your trips. It tells you who to meet first, second, third and so on. You also have the option to specify the start and end destination of your trips or add appointments from your calendar app.

I recognize that this blog isn’t enough to describe every aspect of Badger Maps. That’s why I highly recommend that you sign up for a free trial today. See for yourself why Badger Maps is the best brewery sales CRM and route planner.

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