News: Now offering SSO.
Learn more
News: Now offering SSO.
Learn moreWe’re thrilled to launch the Badger Book Club! Each month, we'll select a must-read sales book to help you enhance your skills and stay on top of the latest industry trends. Join us in fostering continuous learning and growth!
The First Meeting Differentiator: Transforming Sales-Focused Discovery into Client-Centric Consultations
By Lee B. Salz
This book shows you how to turn first meetings into high-impact, trust-building conversations that set you apart from every other salesperson. Instead of basic discovery questions, you’ll learn a framework for creating value from the very first interaction.
Check it out on Amazon!
The Only Sales Guide You’ll Ever Need
By Anthony Iannarino
You thought you knew the fundamentals? Anthony Iannarino distills 25+ years of experience into a roadmap for consistent success, covering mindset, discipline, accountability, storytelling, and more. A must-read to fill any cracks in your sales foundation and set up a winning year ahead.
More Sales, Less Time: Surprisingly Simple Strategies for Today's Crazy-Busy Sellers
By Jill Konrath
Jill combines behavioral science with hands-on sales experience to show you how to reclaim time lost to distractions, simplify your workflow, and focus on what truly drives results. You’ll discover how to cut out time-wasting habits and channel your energy into high-impact activities like prospecting, strategizing, and building customer relationships.
Heart and Sell: 10 Universal Truths Every Salesperson Needs to Know
By Shari Levitin
Buyers today are more cautious, overwhelmed, and harder to close than ever before. This book delivers a science-based, people-first framework that blends authentic human connection with proven selling strategies.
Future of Selling: The Rise of AI AgentsNetworking Like a Pro: Turning Contacts into Connections
By Ivan Misner, David Alexander, and Brian Hilliard
This is a classic boof for relationship-building in sales. Whether you’re looking to connect with higher-quality prospects or finally master the art of ongoing referrals, this book delivers proven tactics for every stage of networking.
Future of Selling: The Rise of AI Agents
By Victor Antonio
This book breaks down AI agents in plain language, explaining what they are and why they're reshaping the future of sales. Starting with the basics, it demonstrates how AI tools handle tasks such as data entry and lead qualification, allowing sales teams to spend more time connecting with customers.
Check it out on Amazon!
Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline
By Marylou Tyler and Jeremey Donovan
After reading this book, you’ll know how to consistently target, qualify, and close high-value opportunities. Packed with step-by-step strategies, proven templates, and practical tools, it’s a must-read for salespeople. Learn how to refine your targeting, craft personalized outreach, and turn your team into a high-performance business development engine.
Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline
By Marylou Tyler and Jeremey Donovan
After reading this book, you’ll know how to consistently target, qualify, and close high-value opportunities. Packed with step-by-step strategies, proven templates, and practical tools, it’s a must-read for salespeople. Learn how to refine your targeting, craft personalized outreach, and turn your team into a high-performance business development engine.
Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No
By Jeb Blount
Objections are the one constant in every sales role. In Objections, Jeb Blount delivers a no-fluff, high-impact guide to overcoming resistance with modern, proven techniques. Forget outdated tactics—this book equips you with the mindset, psychology, and frameworks to confidently turn NO into YES in today’s sales environment.
Designing Your New Work Life: How to Thrive and Change and Find Happiness – and a New Freedom – at Work
By Bill Burnett and Dave Evans
This book demonstrates how design thinking can not only transform our current jobs but also enhance our overall experience at work. Burnett and Evans reveal how, even in times of disruption, we can unlock new possibilities, providing us with the tools to embrace the present moment and start prototyping a better future.
Join our Field Sales Talk forum to discuss the book with fellow salespeople.
A Mind for Sales: Daily Habits and Practical Strategies for Sales Success
By Mark Hunter
Gain real-world insights from Mark’s vast experience as a successful sales professional and sales coach. Let this book inspire and prepare you to form the new habits you need to succeed!
Join our Field Sales Talk forum to discuss the book with fellow salespeople.
The 11 Laws of Likability: Relationship Networking… Because People Do Business with People They Like
By Michelle Tillis Lederman
Networking isn’t just about contacts - it’s about connections. With practical exercises and real-world examples, this book will help you identify your natural likability and foster meaningful sales connections. Turn acquaintances into allies and relationships into results!
Join our Field Sales Talk forum to discuss the book with fellow salespeople.
The AI Edge: Sales Strategies for Unleashing the Power of AI to Save Time, Sell More, and Crush the Competition
By Jeb Blount and Anthony Iannarino
Discover how to transform your sales process with the cutting-edge power of AI. This hands-on guide shows you how to automate tasks, craft strategies, and harness AI to free up more time for closing deals.
Join our Field Sales Talk forum to discuss the book with fellow salespeople.
Badger Maps is a routing & mapping app that automates data collection and uplevels field team performance. From planning your day to managing your territories, Badger optimizes every aspect of the field sales process.
Looking for our logo?
Grab a Zip packed with our logo in PNG and EPS formats.