Ian McColl's Posts

How to Make the Most of Your Sales Territory
How to Make the Most of Your Sales Territory If you are an outside salesman, most likely you have your own sales territory. Every day you are making calls to the companies in your region, developing relationships with your customers and getting to know the area. This is a very streamlined way to organize sales people and get the most out of your day, instead of having to drive to distant places all the time. However, a significant downside is when you feel you have run out of leads in your area. No matter if you are new to your territory or been there for ten years, new....
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A Whole New Way to Find Leads. Here's How!
A Whole New Way to Find Leads. Here's How! Finding leads can be a hard job for a salesperson, lets say you sell your product to veterinarians. Twenty years ago, the only way to find completely new leads was to get out your phone book and look up “veterinarian” to find all of the vets in your area. You would then have to call them and check their hours over the phone to set up a sales meeting. This process is tedious and it is hard to know exactly what stores are located in your sales territory. However, with the technology available today, there are much better ways to find....
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How Sales Route Mapping Makes a Good Salesperson a Great Salesperson
How Sales Route Mapping Makes a Good Salesperson a Great Salesperson Good salespeople have a lot of clients.  That’s just how it works;  the more customers you have the more product you’re selling.  But having a large number of clients creates a dilemma.  You have so many people that you need to meet with that it becomes impossible to plan your day effectively.  Given the challenge of visiting all these customers, how do you manage your time optimally to see the maximum number of customers in a single day? As a salesperson, you probably don’t have clients coming directly to you; you have to go to them.  This means that....
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